[{"id":481877328167,"handle":"all","title":"All","updated_at":"2026-06-04T21:12:24+10:00","body_html":null,"published_at":"2024-08-19T14:01:42+10:00","sort_order":"best-selling","template_suffix":null,"disjunctive":false,"rules":[{"column":"type","relation":"not_equals","condition":"singleton_gift"}],"published_scope":"web"},{"id":505100828967,"handle":"baby-pink-colour","updated_at":"2026-06-04T21:12:24+10:00","published_at":"2025-09-03T06:30:24+10:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"BABY PINK COLOUR","body_html":"","image":{"created_at":"2026-02-08T06:42:01+11:00","alt":null,"width":4000,"height":6000,"src":"\/\/petiteandco.com\/cdn\/shop\/collections\/4F686F62-DA77-40F3-9556-45D8DE6C7136.jpg?v=1770493321"}},{"id":499491995943,"handle":"birth-announcements-ready-made","updated_at":"2026-06-04T21:12:18+10:00","published_at":"2025-05-24T05:38:52+10:00","sort_order":"best-selling","template_suffix":"personalised","published_scope":"web","title":"Birth Announcement Outfits","body_html":"\u003cp\u003eReady-made birth announcement outfits, in stock and ready to ship. Welcome your little one with our most-loved birth announcement designs — \"Hello World,\" \"He's Here,\" \"She's Here\" — pre-embroidered on our signature ribbed cotton rompers, frill leg styles, and pointelle pieces.\u003c\/p\u003e\u003cp\u003ePerfect for the baby announcement photo, hospital bag, or coming-home outfit when there's no time to wait for made-to-order embroidery. Each piece is stitched in our Melbourne studio and stocked in newborn (0000) and 0-3 month sizes, ready to ship the same week.\u003c\/p\u003e\u003cp\u003eOur ready-made birth announcement rompers pair beautifully with our matching knitted booties, beanies, and bow sets — shop them together as a bundle, or build your own complete announcement outfit.\u003c\/p\u003e\u003cp\u003eIf you'd like a fully personalised outfit with baby's name or a custom message, browse our made-to-order \u003ca href=\"\/collections\/personalised-baby-outfits-1\"\u003ePersonalised Baby Outfits\u003c\/a\u003e collection instead.\u003c\/p\u003e","image":{"created_at":"2025-05-24T05:38:51+10:00","alt":null,"width":1512,"height":2016,"src":"\/\/petiteandco.com\/cdn\/shop\/collections\/teddy_brown_booties_and_beanie.jpg?v=1748029132"}},{"id":505067307303,"handle":"frill-rompers","updated_at":"2026-06-04T21:12:18+10:00","published_at":"2025-09-02T07:57:32+10:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"FRILL ROMPERS","body_html":"","image":{"created_at":"2025-09-02T07:57:30+10:00","alt":null,"width":1920,"height":2521,"src":"\/\/petiteandco.com\/cdn\/shop\/collections\/pink_pointelle_frill_evie.jpg?v=1756763851"}},{"id":444657565991,"handle":"personalised-embroidery","updated_at":"2026-06-04T21:12:24+10:00","published_at":"2023-04-28T18:54:21+10:00","sort_order":"manual","template_suffix":"personalised","published_scope":"web","title":"Personalised Baby Gifts","body_html":"\u003cp\u003ePersonalised baby gifts, lovingly embroidered in our Point Cook studio in Melbourne, Australia. Every piece is stitched in-house with your baby's name, birth details, or a message that lasts a lifetime — by a small team of mamas who care about every order like it's their own.\u003c\/p\u003e\u003cp\u003eOur personalised baby gifts collection is the most thoughtful way to celebrate a new arrival. Shop our full range of personalised baby rompers, blankets, jumpers, comforters, bibs and keepsakes — each made-to-order and finished with delicate hand-positioned embroidery. Whether you're shopping for a newborn gift, a baby shower, christening, first birthday, or simply a special everyday keepsake, our personalised pieces become part of the family story.\u003c\/p\u003e\u003cp\u003eWe're proud to be a small Australian brand loved by families across the country and around the world. With hundreds of five-star reviews and Australia-wide shipping from Melbourne, our personalised baby gifts are the keepsake that families come back to for siblings, cousins, and the next generation.\u003c\/p\u003e\u003cp\u003eAll personalised embroidery is made to order. Please ensure all details are correct at checkout, as personalisation can't be changed once stitched.\u003c\/p\u003e\u003cp\u003eLooking for ready-to-send options? You may also love our \u003ca href=\"\/collections\/gift-boxes-1\"\u003eGift Boxes\u003c\/a\u003e, \u003ca href=\"\/collections\/personalised-blankets\"\u003ePersonalised Baby Blankets\u003c\/a\u003e, or \u003ca href=\"\/collections\/newborn-gifts-australia-1\"\u003eNewborn Gifts Australia\u003c\/a\u003e collections.\u003c\/p\u003e","image":{"created_at":"2023-04-28T18:54:20+10:00","alt":"Personalised baby newborn embroidery name and announcement romper","width":1512,"height":2016,"src":"\/\/petiteandco.com\/cdn\/shop\/collections\/chocolate_jumper.jpg?v=1731087483"}},{"id":517477728551,"handle":"personalised-baby-outfits","updated_at":"2026-06-04T21:12:24+10:00","published_at":"2026-05-29T06:35:17+10:00","sort_order":"manual","template_suffix":null,"published_scope":"web","title":"Personalised Baby Outfits","body_html":"\u003cp\u003ePersonalised embroidery newborn baby outfits, made-to-order in our Melbourne studio. Welcome your little one earth-side in something truly one-of-a-kind — a beautiful romper, bodysuit, or full outfit embroidered in-house with baby's name, birth details, or a sweet message that will be treasured for years.\u003c\/p\u003e\u003cp\u003eAt Petite + Co, every personalised baby outfit is hand-finished by a small team of mamas who care about every order like it's their own. Choose from our signature ribbed cotton rompers, pointelle frill styles, kimono bodysuits, knit jumpers, and matching outfit sets. Each piece is crafted from soft 100% cotton and finished with precise, hand-positioned embroidery in your choice of font and thread colour.\u003c\/p\u003e\u003cp\u003eWhether you're putting together the perfect baby announcement photo, packing the hospital bag, or planning that first family portrait, our personalised newborn outfits are designed for the moments that matter most. From the day baby comes home to the milestones that follow, these are the pieces that end up in the memory box — and on social media.\u003c\/p\u003e\u003cp\u003eLooking for something ready-to-send fast? We also stock a curated range of pre-made birth announcement rompers featuring popular designs like \"Hello World,\" \"He's Here,\" and \"She's Here\" — stocked in newborn and 0-3 month sizes, ready to ship the same week.\u003c\/p\u003e\u003cp\u003eWe ship personalised baby outfits Australia-wide from our Melbourne studio. Made-to-order embroidery has a short turnaround, with rush options available at checkout. You may also love our \u003ca href=\"\/collections\/personalised-blankets\"\u003ePersonalised Baby Blankets\u003c\/a\u003e, \u003ca href=\"\/collections\/gift-boxes-1\"\u003eGift Boxes\u003c\/a\u003e, or browse our \u003ca href=\"\/collections\/birth-announcements-ready-made\"\u003eReady-Made Birth Announcements\u003c\/a\u003e for fast-ship options.\u003c\/p\u003e","image":{"created_at":"2026-05-27T05:41:43+10:00","alt":null,"width":1512,"height":2016,"src":"\/\/petiteandco.com\/cdn\/shop\/collections\/FRILL_LEG_ROMPER_NEWBORN_AND_BOW_600897a6-d24c-4ade-b94f-54cc8a63692d.jpg?v=1779824503"}},{"id":448269910311,"handle":"personalised-romper","updated_at":"2026-06-04T21:12:24+10:00","published_at":"2023-06-01T19:11:35+10:00","sort_order":"manual","template_suffix":"personalised","published_scope":"web","title":"PERSONALISED ROMPER","body_html":"\u003cp\u003ePersonalised baby rompers embroidered in house with your baby's name or birth details. Choose from our best-selling ribbed, frill leg, pointelle and knit romper styles in sizes newborn to 12 months. The perfect keepsake gift for new babies and baby showers.\u003c\/p\u003e","image":{"created_at":"2023-06-04T06:03:18+10:00","alt":null,"width":720,"height":958,"src":"\/\/petiteandco.com\/cdn\/shop\/collections\/isnt_she_lovely_personalised_romper_ribbed_white.jpg?v=1685822599"}},{"id":505129566503,"handle":"pointelle-collection","updated_at":"2026-06-04T21:12:24+10:00","published_at":"2025-09-04T05:33:43+10:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"POINTELLE COLLECTION","body_html":"","image":{"created_at":"2026-02-08T06:39:54+11:00","alt":null,"width":1080,"height":1920,"src":"\/\/petiteandco.com\/cdn\/shop\/collections\/vizup-images-cbf2.png?v=1770493194"}},{"id":499726287143,"handle":"premade-embroidery","updated_at":"2026-06-04T21:12:18+10:00","published_at":"2025-05-29T17:43:13+10:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"PREMADE EMBROIDERY","body_html":"","image":{"created_at":"2026-02-08T06:42:29+11:00","alt":null,"width":1206,"height":1496,"src":"\/\/petiteandco.com\/cdn\/shop\/collections\/IMG-7516.jpg?v=1770493349"}},{"id":220931063976,"handle":"shop_collection","updated_at":"2026-06-04T21:12:24+10:00","published_at":"2020-09-08T00:01:26+10:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"SHOP ALL","body_html":"","image":{"created_at":"2020-09-08T00:01:16+10:00","alt":"shop_collection - Petite Co au","width":720,"height":1262,"src":"\/\/petiteandco.com\/cdn\/shop\/collections\/vizup-images-c56c.png?v=1770493782"}},{"id":505067503911,"handle":"sleeved-rompers","updated_at":"2026-06-04T21:12:24+10:00","published_at":"2025-09-02T08:02:44+10:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"SLEEVED ROMPERS","body_html":"","image":{"created_at":"2025-09-02T08:02:43+10:00","alt":null,"width":1512,"height":2016,"src":"\/\/petiteandco.com\/cdn\/shop\/collections\/teddybrownbootiesandbeanie_36088009-0cdb-4ab6-8dc6-872744be79ff.jpg?v=1756764164"}}]